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Our Story
Anouk Anansi, founder of Earth Sole, Handmade Grounding Barefootwear

Our Story

In December 2020, Earth Sole's journey began. It all started when my friend Sarah handed me repurposed leather. I had recently watched the documentary "Kiss The Ground," and found myself drawn to the concept of "grounding." Holding the leather in my hand, I thought about how special it would be to create my own shoes, allowing me to stay in contact with the healthy energy of Mother Nature.


Throughout the following year, I continued being surprised by the interest my shoes got when I wore them myself. Despite having no experience in either leather or shoemaking, and recognizing the numerous benefits of the shoes, the idea of starting of making them for others too…

Fast forward to May 2022, I had moved back to Cape Town, and started looking for repurposed leather and for people to help me with the intricate 2-hour process of crafting a pair. I started measuring many people's feet, on both markets and parties and I continuously improved the designs made, again, by fitting them on people’s feet.

I started creating a small team, with locals that would work from home, in their own time and at their own pace. Although we do have a small studio in Cape Town, our ladies still work in their own space.

Today, we celebrate our journey toward crafting comfortable, high-quality footwear that inspires a healthier life. Thank you for joining our journey, which started with a single pair of shoes and has now touched the feet and hearts of people worldwide.

Warm regards, 

Anouk Anansi - Founder of Earth Sole

Our Mission

Our Mission

At Earth Sole, we're passionate about sustainability. From the start, we've been committed to using repurposed leather for our shoes. All our tops and backs are crafted from scrap leather and also our shoe bags are made from fabric that the upholstery industry had no longer use for.

But it's not just about the environment; it's about people too. We take care of our staff, ensuring fair wages and a supportive work environment. And when it comes to shipping, we choose for paper envelopes over plastic envelopes.

And we're not just a business; we believe in sharing our success. That's why, four months into our journey, we began donating a part of our retail price to three local charities. More about this at the bottom of this page.

For more information on our mission, staff care, or our use of repurposed materials, don't hesitate to reach out. We're proud to share our story with you.


Meet Our Team

We're proud to introduce you our old and new team members of the Earth Sole Family.



Healthy: Our shoes maintain the natural contours of your feet allowing your feet to spread. Also, through the leather soles, acupuncture points below your feet get activated which energizes your body. Lastly, barefoot walking improves your balance, physical strength and posture.
Comfortable: Our soft leather molds to the unique shape of your feet.
Grounding: Leather soles keep you connected to the Earth's energy.
Light & Pliable: Perfect for any adventure, our shoes are light and flexible.
Sustainable: Top and back sections are crafted from leather offcuts, reducing environmental impact.
Durable: Leather's natural strength ensures long-lasting quality.
Authentic: As each pair is made by hand, with repurposed (so limited edition) leather, each pair is one of a kind.

Happy souls wearing Earth Soles Grounding Barefoot Shoes, in Noordhoek, Cape Town, South Africa
Production Process

Production Process

Each Earth Sole is an authentic creation, carefully handcrafted. Whether it's a Regular Fit or a Custom Fit, the process begins in our small studio. Here, we thoughtfully combine our wide range of repurposed leather in various colors with your preferred choice of wax and rivet. The journey continues with Nadia, who visits the studio weekly, breathing life into these creations.

Production Process

Creation Process

This is how we make your bespoke shoes!

Almost being barefoot, with Earth Sole


Your support means the world to us! We're committed to giving back, with R45 from every pair sold going to these incredible local NGOs:

U-Turn, the NGO Earth Sole is supporting

For the people:

U-Turn empowers street individuals living in Cape Town with skill development and job readiness through a comprehensive program.

La Luna, the NGO Earth Sole is supporting

For the animals:

La Luna focuses on rehabilitating and rehoming cats and kittens in underprivileged areas of Cape Town

Greenpop, the NGO Earth Sole is supporting

For nature: Greenpop's mission revolves around forest restoration projects, environmental awareness across Southern Africa

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